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From Library Journal
Everyone has encountered revenue management, although most don't know it by that term. Revenue management is timing price increases or discounts to boost profits. Airlines, for instance, often use special fares to fill otherwise vacant seats. The author founded a consulting business that maximizes the corporate income of his clients by using complex computer models to determine the best pricing systems. Cross, as reader, provides a clear presentation. He offers ... >> |
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Angel Customers and Demon Customers: Discover Which is Which and Turbo-Charge Your Stock |
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From Publishers Weekly
Conventional wisdom holds that the customer is always king (or queen), but not all customers are created equal, write authors Selden (a consultant) and Colvin (a Fortune editor-at-large); in fact, some may be hurting your business (e.g., people who phone customer service lines thousands of times in a single year). So, they argue, it's smart strategy to figure out which customers are most valuable to you, and to lavish your attentions on them. The authors point... >> |
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Real Process Improvement Using the CMMI |
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From Book News, Inc.
Written for managers and engineers somewhat familiar with capability maturity model integration (CMMI), this book offers practical advice on implementing CMMI-based process improvement in an organization. The author outlines different approaches to process improvement, identifies five critical factors to consider when defining policies and procedures, and explains how to set process improvement goals, define roles and responsibilities, and hire the appropriate ... >> |
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Accounting & Finance
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