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Eyecare Business: Marketing and Strategy |
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Book Description
*Covers the basics of marketing, finance, strategy development, management, communication, and technology *Self-assessment exams serve as educational tools *Short teaching cases and clinical examples help you adapt theory and concepts to your own practice
From the Publisher
This is the first book for eyecare professionals that is written from a business management perspective, taking business concepts and applying them to eyecare pra... >> |
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Issues in Cost Accounting for Health Care Organizations |
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Book News, Inc.
Offers a collection of articles focusing on critical issues in health care cost accounting. Each article provides insight about a specific potential problem area in the management of health care organizations. Many articles incorporate the latest costing techniques, such as the application of Activity Based Costing to health care. Some articles are classics that lay the foundations for health care costing. Material is presented in four sections to parallel the text, ... >> |
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Principles of Corporate Renewal, Second Edition |
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Administration & Medicine Economics
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